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Art direction / Print Ad for BikeNYC.org

This is a pleasant art direction by Mother NY, the print advertising for BikeNYC.org web site and organization for tips, events and deals powered By NYC Bicyclists. This clever campaign have glorious photography combination with a excellent embedded typography that have a mode like a drawing traffic signs on asphalt roads. Tire tracks, cracked white paint look so realistic. Gray, yellow & white color combos are look glorious in this advertising. Therefore all is well incorporated.

Mother agency based around a table in 1996, Mother currently has over four hundred workers in 3 continents when Mother New York was based in 2003, and Madre, Buenos Aires in national capital launched in 2005 and Mother London was named Agency in 2009. Mother has pioneered an ingenious culture wherever all workers work directly with clients, including the creative teams.

It is the agency of record for several brands including: Coca-Cola, Stella Artois, Beck’s, Boots, IKEA, COI (Government anti drugs), PG Tips, Pot Noodle, Amnesty International, HTC and Acer. You’ll be able to see there official page http://www.mothernewyork.com/

3 Comments

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