Bluerock Design, graphic design studio from Boston with a focus on branding are offering a full spectrum of web and graphic design and photography services. They strongly believe that design can advance the world, and this is my opinion also. They take the time to understand clients business culture, because they thing that good design is good business.
Ben Scott and Lainey Fink Principals & Creative Directors was had to made visual identity project for Coastal Financial—a premier provider of financial planning to re-brand their look from concept to completion. 
The business relocated to a newly designed office space and their brand identity called for renovation as well. We developed an illustration of a square knot to represent the strength, confidence, and security Coastal Financial delivers to its clientele. The knot is two intertwined capital letter C’s, and the serif typography is a custom-designed typeface named Monocle, created by Maggie Putnam. 
They selected an uncoated antique gray, premium paper stock that would add warmth to the rich black and copper colors to all the printed materials. Metallic inks were used for the copper color, adding a subtle hint of sophistication and elegance. A comprehensive design system that includes, stationery, brand identity, advertising, signage, and brand collateral.
This is a great job done. If you are interested to view other works from this studio, visit www.bluerockdesignco.
One Comment
Strong logo and I like the stock. The word “coastal” doesn’t look centered to me. The “C” looks lower than the “L”
Just an observation but very sophisticated.